How long do Chinese trademarks last?

In China, trademark protection is essential for businesses to maintain their brand. Michael Xu, an experienced intellectual property lawyer with twenty years of practice, provides detailed insights into the validity period of Chinese trademarks and related legal provisions.

1. Circumstances Leading to Trademark Expiry

Non-Renewal: Trademark registration is valid for ten years. Failure to renew before expiration leads to invalidity.

Non-Use for Three Consecutive Years: Registered trademarks not used for three consecutive years may be canceled.

Improper Use: Using the trademark in ways that do not comply with trademark law may result in cancellation.

2. Protection After the Validity Period

Renewal Protection: Trademarks can be renewed before expiration, with each renewal valid for ten years.

Non-Renewal: Unrenewed trademarks lose legal protection and must be re-registered.

Evidence of Use: Providing evidence of continuous use can help extend the protection period.

3. Expertise of Michael Xu’s Legal Team

15 Years of Specialized IP Legal Services: Extensive experience in providing comprehensive trademark renewal and protection solutions.

Professional Skills: Expertise in IP infringement investigations and claims, helping clients protect their trademark rights effectively.

Successful Cases: Showcasing successful experiences in handling trademark renewal and infringement cases, ensuring clients’ legal rights are upheld.

Conclusion

Understanding and complying with the validity period of Chinese trademarks is essential for businesses to maintain their brand. With professional support from Michael Xu and his team, businesses can ensure their trademarks receive continuous and effective legal protection.